For personal injury, family and estate practices

When someone asks AI for a lawyer, a few firms get named.

Potential clients now ask ChatGPT, Gemini, and Perplexity who should take their case. The answer names a handful of firms, and the rest never get the call. Run a free check and see where you stand.

Free · No credit card · About a minute · See a sample report

sample report

Summit Law · San Diego

AI visibility

Invisible
12
/ 100

When clients ask AI for law firms in San Diego, Summit Law is not named. Here is who is.

Who AI names instead

Apex Law62%
Peak Law41%
Summit Law0%

A sample. Run your business to see your real numbers.

The questions we check, in your practice area

Plus the questions specific to your practice. One signed client covers the $49 deep audit many times over. The check itself is free.

best personal injury lawyer near meChatGPTtop family law attorney in san diegoGeminiwho should handle my estate planPerplexitybest car accident lawyer that works on contingencyAI Overviewstop rated divorce attorneys in my areaChatGPTwhich law firm do locals recommend for probateGemini

You rank fine on Google. AI is a different game.

Law firm sites are full of credentials and short on quotable answers to the questions clients actually ask. The check shows which group you're in.

Google · ten links, the client picks one

best personal injury lawyer near me
A

apexlaw.com

Apex Law

Licensed and insured, serving greater San Diego...

P

peaklaw.com

Peak Law

Licensed and insured, serving greater San Diego...

S

sandiegolawpros.com

San Diego Law Pros

Licensed and insured, serving greater San Diego...

S

sunriselawco.com

Sunrise Law Co.

Licensed and insured, serving greater San Diego...

and 9 more results

AI · one answer, and your name is missing

ChatGPT

Your business should be in that answer.

Run the same question for your city and see the real one.

45%

of consumers already use AI to pick local services. They get a short list, not ten blue links.

BrightLocal, 2026

1.2%

of businesses get recommended by ChatGPT today. The firms in that answer sign the client before anyone else hears the phone ring.

SOCi Local Visibility Index, 2026

When 100 clients ask AI, two or three law firms get named.

Everyone else splits whatever is left. The free check tells you which group you are in.

How it works

From your website to a fix list in one scan

1

Run the free check

Give us your website. We ask the AI assistants the questions your clients ask, then score how often your firm comes up.

2

See who gets named instead

Your report shows your score, the firms AI recommends, and the exact answers, with receipts.

3

Get the fixes

Every report ends in concrete fixes: schema to paste, pages to change, listings to claim. Do them yourself or let us watch the answers weekly.

New · Agent readiness

The next thing AI does is act, not just answer

Buyers are starting to hand the whole job to an assistant: find a firm, read what it handles, then request a consult. Here is the path that agent takes to reach you, and the point where most sites lose it.

1

Buyer hands AI the job

find a firm, read what it handles, then request a consult

2

AI names a short list

two or three businesses, yours if you qualify

3

The agent works your site

three checks decide if it can finish

Never booked with you

a failed check sends the agent to the next name on the list

Step 3 · the checks running against your site

Reaches a booking pathlead form found
CAPTCHA wallblocks the form
llms.txt for agentsnot found

The agent does not retry a broken site. It books the next name on the list: Apex Law. The job still happens. Just not with you.

Your free report runs all three checks and scores them next to your AI visibility.

Pricing

Plain prices. Do it yourself, or hand it off.

Most popular

Do it yourself

Full Audit

$49once

  • All four AI assistants scanned
  • Every fix ranked, first to last
  • Copy-paste schema, titles and FAQ
  • Agent Readiness and the Agentic Browsing Test
  • AI search demand and trend for your niche
Get the full audit

Stay on top of it

Monitor

$99/mo

  • A fresh scan every week
  • All four assistants, tracked over time
  • Your score trend on one chart
  • An alert when AI changes its answer
  • Your fix list refreshed as answers shift

Founding rate: $49/mo locked for the first 20 businesses, traded for a testimonial and a short feedback call. Reply to any report email to claim it.

Start Monitor

Hand it off

Website Optimization

from$499/mo

  • Every technical and trust fix from your audit, done for you
  • A modern, mobile-optimized site with clear offers
  • Google review follow-ups that grow your 5-star count
  • Missed-call text-back so no lead slips to voicemail
  • Lead tracking and follow-up on every inquiry
  • Weekly re-scans with drop alerts when visibility slips
Let us do it

Find-it guarantee. If the audit doesn’t surface at least 10 fixes that can move your AI visibility, you pay nothing.

Limited each week. We cap how many Full Audits we take, so every one gets a careful review.

Fully Automated Site $1,500+/mo

A conversion-built website we design, host, and keep named across the AI assistants. Everything in Website Optimization, plus fresh articles, an optional booking calendar, chatbot, and voice agent, all handled for you.

Book a call

Run the free check first. Your scores and top fixes, in about a minute.

The math

What getting named in AI usually costs

Most businesses pay several people to do this. Here is the old way, next to ours.

The old way

  • SEO agency on a monthly retainer$1,500 to $4,000/mo
  • A web designer for a new site$3,000 to $10,000
  • An answering service plus a review tool$250 to $700/mo
  • A one-off AI visibility audit from a consultant$500 to $2,000
  • One job you lose to whoever AI named instead$8,000 to $30,000

Thousands a month, split across people who don’t talk to each other. Our Fully Automated Site (from $1,500/mo) replaces the agency, the designer, and the tools in one.

With Named In AI

  • Free check$0

    Your score and your top fixes, in about a minute.

  • Full Audit$49 once

    All four assistants and the full paste-ready fix kit.

  • Monitor$99/mo

    A fresh scan every week, with an alert when your visibility moves.

  • Website Optimizationfrom $499/mo

    The fixes, the reviews, the missed calls, and the leads, handled for you.

Start free. Pay $49 once for the full audit, $99/mo to keep watch, or from $499/mo to hand the whole thing off.

Run my free check

Fair questions

We already invest heavily in marketing. Does this overlap?

Probably less than you'd hope. Legal marketing spend mostly goes to ads and Google rankings. AI answers come from different signals: quotable practice-area pages, structured data, directory consistency, and review language. The free check shows whether the spend is reaching the AI answer.

Is this just SEO with a new name?

It overlaps, but it is not the same work. We test the actual AI assistants with real client questions and show you the real answers. Firms that rank well on Google still miss the AI answer when their pages have nothing an assistant can quote.

What does the free check include?

Your visibility score, which firms AI names instead of you, how much of the answer space names nobody at all, and your top fixes. No credit card. The $49 deep audit adds all four assistants, more questions, and a paste-ready fix kit.

Find out what AI says when clients ask.

Free · No credit card · About a minute