Solar buyers ask AI who to trust before they take a single call
Solar shoppers are burned out on door knockers and sales calls, so they research quietly with ChatGPT and Gemini first. Those tools name specific installers they consider credible. Run the free check and see if your company is in those answers.
Free · No credit card · About a minute · See a sample report
Summit Solar · San Diego
AI visibility
When homeowners ask AI for solar installers in San Diego, Summit Solar is not named. Here is who is.
Who AI names instead
A sample. Run your business to see your real numbers.
The questions we check for solar installers
One residential install covers the $49 audit dozens of times over. The audit shows which of these questions you lose today and how to change that.
You rank fine on Google. AI is a different game.
Solar sites are heavy on savings calculators and lead forms and light on the facts AI needs: real system pricing, panel and inverter brands, warranty terms, what happens if you go out of business. AI assistants are cautious about solar because buyers are cautious about solar. If your site reads like a pitch, AI cites someone whose site reads like a reference.
Google · ten links, the homeowner picks one
apexsolar.com
Apex Solar
Licensed and insured, serving greater San Diego...
peaksolar.com
Peak Solar
Licensed and insured, serving greater San Diego...
sandiegosolarpros.com
San Diego Solar Pros
Licensed and insured, serving greater San Diego...
sunrisesolarco.com
Sunrise Solar Co.
Licensed and insured, serving greater San Diego...
and 9 more results
AI · one answer, and your name is missing
Your business should be in that answer.
Run the same question for your city and see the real one.
45%
of consumers already use AI to pick local services. Solar buyers do more homework than almost anyone, and AI is now part of it.
BrightLocal, 2026
1.2%
of businesses get recommended by ChatGPT today. In a market full of look alike solar pitches, the named few win the trust battle by default.
SOCi Local Visibility Index, 2026
When 100 homeowners ask AI, two or three solar installers get named.
Everyone else splits whatever is left. The free check tells you which group you are in.
From your website to a fix list in one scan
Run the free check
Enter your company and territory. We ask the AI assistants the solar questions above, phrased like a skeptical homeowner.
See who gets named
You read the answers yourself. You see which installers AI treats as trustworthy in your market and where your name lands.
Get the fixes
The audit lays out the pricing, warranty, and proof content your site needs, in order, so AI can vouch for you with specifics.
The next thing AI does is act, not just answer
Buyers are starting to hand the whole job to an assistant: compare local solar installers, check warranty terms, then request a site visit. Here is the path that agent takes to reach you, and the point where most sites lose it.
Buyer hands AI the job
compare local solar installers, check warranty terms, then request a site visit
AI names a short list
two or three businesses, yours if you qualify
The agent works your site
three checks decide if it can finish
Never booked with you
a failed check sends the agent to the next name on the list
Step 3 · the checks running against your site
The agent does not retry a broken site. It books the next name on the list: Apex Solar. The job still happens. Just not with you.
Your free report runs all three checks and scores them next to your AI visibility.
Plain prices. No demo call.
Free check
$0
Your four scores, who AI names instead, and your top fixes. In about a minute.
Run free checkDeep audit
$49 one-time
The full fix kit: paste-ready schema, per-page rewrites, llms.txt, your agent-readiness audit, and a prioritized plan.
Find-it guarantee: if the audit doesn't surface at least 10 fixes, you pay nothing.
Get the auditMonitor
$99/mo
Four deep audits a month: we re-run the full check every week, chart your trend, and alert you the day the answers move.
Founding rate: $49/mo locked for the first 20 businesses, the monthly at the price of one audit, traded for a testimonial and a short feedback call. Reply to any report email to claim it.
Start monitoringPrefer it done for you? We implement the fixes for you, from $499/mo. See done-for-you
What getting named in AI usually costs
Most businesses pay several people to do this. Here is the old way, next to ours.
The old way
- SEO agency on a monthly retainer$1,500 to $4,000/mo
- A one-off AI visibility audit from a consultant$500 to $2,000
- A rank and mention tracking tool$99 to $200/mo
- One job you lose to whoever AI named instead$8,000 to $30,000
Thousands a month before you count the work you lose while you wait.
With Named In AI
- Free check$0
Your score and your top fixes, in about a minute.
- Deep audit$49 once
All four assistants and the full paste-ready fix kit.
- Monitor$99/mo
A fresh scan every week, with an alert when your visibility moves.
Start free. Pay $49 once for the full audit, or $99/mo to keep watch.
Run my free checkFair questions
We rank for solar keywords in our market. Isn't that the same thing?
No. AI assistants do not repeat Google's rankings. They synthesize from sources they trust and name a few installers directly. In solar especially, they favor companies with transparent pricing and warranty detail over companies that merely rank. The check shows where you stand.
Is this just SEO?
It is a different target. SEO fights for a position on a results page. This fights for a mention in an answer. The overlap is real, but the decisive work here is publishing the concrete facts AI needs to feel safe recommending a solar company. Most solar SEO never gets that specific.
What is in the free check?
We run real solar questions for your area through ChatGPT, Gemini, Perplexity, and Google AI Overviews. You see whether you get named, which competitors do, and your grade. It is free and takes a couple of minutes.